Projects supported by Açai Facial Oil
At Rudolph Care, we want to give back to the people and places from where our ingredients originate. That is why we annually support the local community in Nazarezinho do Meruú, Brazil, where 150 families have for more than a decade harvested the small yet powerful açaí berry, the very heart of our products. We will also offer our assistance this year, too.
Here, we will tell you everything you need to know about how your purchase of Açai Facial Oil 30 ml. helps.
UPDATE: The full amount has been donated to the projects in Nazarezinho do Meruú.
How your Açai Facial Oil helps others
In 2022, Rudolph Care will donate 100,000 DKK from the sale of Açai Facial Oil 30 ml. to establish sustainable initiatives created by local people in Nazarezinho do Meruú, the Amazon village where the açaí berries in our products are harvested.
This means that when you buy our facial oil, you actively support a new project which aims to strengthen biodiversity and reforest the area of the Amazon where the açai berries are harvested. The project will start at the end of 2022 and continue in 2023. In collaboration with the Brazilian aid organization Instituto Beraca and Nazarezinho do Meruú residents, together we can help take care of the rainforest.
Since 2019, Rudolph Care has donated a total of 550,000 DKK from the sale of Açai Facial Oil to establish sustainable projects in Nazarezinho do Meruú. The Covid-19 pandemic saw projects put on hold, but this year we were finally able to get started together with the aid organization Instituto Beraca and village residents. In 2020, we donated 150,000 DKK from the sale of Açai Facial Oil to the Red Cross, supporting their work to help the local population during Covid-19. You can read more about the projects and what is in the pipeline for the future below.
In 2019, we began to develop the first sustainable project in Nazarezinho do Meruú. The creation of a kitchen garden at the local school, EMEIF São Sebastião, aims to improve nutrition at the school, teaching students how to sort waste, compost and grow vegetables with great respect for traditional, local cultivation varieties and methods. When construction of the garden was due to start in 2020, the Covid-19 pandemic hit and the project was put on hold.
In 2020, Rudolph Care donated 150,000 DKK from the sale of Açai Facial Oil to the Red Cross in Brazil to help fight Covid-19 in the local Amazon population. This included the distribution of emergency aid, sanitation, rapid testing and the training of a national team in psychosocial support, risk and disaster management.
2021 was still marked by Covid-19 and we spent the time planning the renovation of the local school, EMEIF São Sebastião. In the spring of 2022, when the rainy season ended, we finally got started with the help of the village residents. The school was given a new roof and a water filtration tank providing both students and teachers with access to clean drinking water at the school.
The kitchen garden project, which was put on hold in 2020 due to Covid-19, will be built in October and November 2022. At the request of the local population, an additional separate plant nursery of 500 m2 will now be established. The nursery has the capacity to grow approx. 20,000 - 30,000 seedlings annually. Local plant varieties that strengthen biodiversity will be cultivated, providing the community with the opportunity to gain an entirely new source of income through the sale of indigenous Brazilian plant varieties.
At the end of 2022, we will start a new project focusing on biodiversity and forest restoration where the açai berries are harvested. We will do what we can to help strengthen biodiversity and preserve and create robust ecosystems in the Amazon that we love. The project continues in 2023 and we look forward to following it – as well as sharing more about it here.