Interview
Rudolph Care x Phanta:
“A truly great
collaboration”
Rudolph Care has teamed up with the creative agency Phanta to create a cap and a T-shirt for the long, warm days of summer.
Here, the three ladies behind the agency – Hannah Løffler Schmidt, Stinne Marie Wilhelmsen, and Louise van Hauen – share a few thoughts on the collaboration.
How can you tell it’s a collaboration between Rudolph Care and Phanta?
“The cap design is based on an original Phanta cap – and it features a sun illustration drawn by Andrea’s son, Arthur. We love the personal touch.”
Why are Rudolph Care and Phanta a good match?
“The cap and T-shirt are the cherry on top of a long and truly great collaboration. Over the past few years, Phanta and Rudolph Care have worked together on several projects, and this merchandise partnership is a natural next step. On top of that, we love Rudolph Care – and everything about the company; the people, the culture, the products, the vision, and the values.”
Why should everyone own a cap?
“It’s a super relevant product – especially for a brand like Rudolph Care, which encourages you to protect your face in the sun. So it’s the perfect add-on to Rudolph Care’s sun care line – which, by the way, we at Phanta are huge fans of.”
And why should a tee be boxy?
“The T-shirt is based on the silhouette we love at Phanta – it’s an inclusive fit that looks great on most people. The design is based on an original Phanta T-shirt but was tweaked by Andrea into her favorite T-shirt shape.”
Who do you dream of seeing in the cap and tee?
“Our big dream is to spot this cap everywhere on the beach all summer – on kids, women, and men of all ages.”